Response to the Government's launch of a new £1.75million bowel cancer awareness programme
31st January 2011
Responding to the Government's launch of a new £1.75million bowel cancer awareness programme, Professor Jon Rhodes, President of the British Society of Gastroenterology says:
"The Government's pilot programme is to be welcomed. The awareness of symptoms is a crucial step in educating the public about the potential risk of colorectal cancers.
"With greater awareness comes a greater need for good referrals processes. Medical professionals should work closely together to ensure patients are referred effectively for the appropriate diagnostic test as quickly as possible. These must be crucial factors in the evaluation of this awareness campaign.
"In addition, patients should be aware of any history of colorectal cancer in their family and of the importance of a good diet, regular exercise, and participation in the bowel cancer screening programme. Patients should seek the advice of their GP if they are in any doubt."
The British Society of Gastroenterology is an organisation focused on the promotion of high standards for clinical services, research, training and education in gastroenterology and hepatology within the UK. It has over three thousand members drawn from the ranks of physicians, surgeons, pathologists, radiologists, scientists, nurses, dietitians, and others interested in the field. Founded in 1937 it has grown from a club to be a major force in British medicine.
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